Who Are We?
Hashtag Orange is a digital native advertising agency, boldly challenging industry norms and charting new territories. At its core, the agency champions the three Rs - Reward, Recognition, and Respect. These values not only inspire innovation but also foster a culture where trailblazing ideas and dedication are celebrated, setting unparalleled benchmarks in the advertising world.

The Minds Behind our Mission

Mukesh
Vij
Founder
16 + Years of Experience in Advertising
Alka
Vij
Director
16 + Years of Experience in Advertising
Amit
Shankar
Co-Founder & CCO
27 + Years of Experience in Advertising
Sridharan
Iyer
CSO
27 + Years of Experience in Advertising
Ishwarya G.
Raman
New Biz & Digital Strategy Lead
15 + Years of Experience in Advertising
Gaurang
Menon
Regional & Creative Head - West
20 + Years of Experience in Advertising
Vineet
Malhotra
CTO
19 + Years of Experience in Technology
Ankush
Vij
VP-Media
10 + Years of Working Experience
Prashant
Saini
Head - SEO
14 + Years of Experience in SEO
Tarana V.
Bedi
Head - HR
24 + Years of Working Experience
Su Yin
Teh
Business Advisor
20 + Years of Experience in Advertising
Our Clients

Fun at HO

Testimonials

LPU ONLINE

Hashtag Orange is wonderful, and it’s been a delight to work with them. The team in Gurgaon feels like an extended family to LPU Online. They have given our brand a very classy look, and the quality of their work is amazing. Their social media management and the way they have positioned our brand have been exceptional. The media buying team has also done outstanding work for us.

They work round-the-clock to help us meet our targets. They never say no to anything and are always open to feedback. I see my brand growing wonderfully alongside Hashtag Orange.
Ginni Nijhawan ,
Director at Lovely Professional University

MUFTI

I spoke to Mukesh personally and asked if the Hashtag team would be committed to Mufti’s brand goals. Usually, an agency has its own objectives, which can differ from the brand's. However, to take the brand directly to the consumer, the agency must be fully aligned with the brand's goals and work together as a team. I asked Mukesh if he agreed with this approach. He replied that this is precisely the culture he aims to cultivate within his team and how he prefers to collaborate with clients.

This is how we began working together. Today, whether it's the tech team, website management team, or social media team, they all share a never-say-no attitude and are very committed. Working with Hashtag Orange feels like having our own dedicated D2C office in Gurgaon. I wish everyone all the best.
Kamal Khushlani ,
Founder & MD- Mufti

Media

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“The one-size-fits-all approach is too old school for us” : Mukesh Vij

At Hashtag Orange, we’re always ready for a new trend, a new tool, and a new challenge. Mumbai: In the fast-paced world of digital advertising, where innovation is the currency of success, one agency shines brightly as a beacon of creativity and forward-thinking strategies.
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Hashtag Orange bags social media mandate for DCM Shriram Group’s Fenesta

Integrated marketing agency Hashtag Orange has been awarded the social media mandate for windows and doors brand, Fenesta. The partnership aims to elevate Fenesta’s digital presence and engage with its audience.
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Ethical AI: Navigating responsibility in Digital Media and Marketing

Today, the influence of digital technology is evident in every aspect of human life. From the simple use of smartphones as alarm clocks to AI-powered virtual assistants managing our daily schedules, technology has permeated into our lives like never before.
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Why the advertising industry needs a mental health revolution

May is marked as the International Mental Health month globally. While agencies are quick to come up with thought-provoking campaigns, little change has taken place in the inner workings of the advertising industry. The agency culture has long been infamous for being mentally taxing on employees.
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Hashtag Orange Wins Creative Mandate for LPU Campus

Hashtag Orange is responsible for crafting a robust creative strategy to help LPU Campus achieve these goals, by leveraging their strategic capabilities and innovative solutions. The agency will be in charge of developing and executing the creative strategy.
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Su Yin Teh, ex-CFO of WPP, joins Hashtag Orange as Advisor for International Business Expansion

Hashtag Orange, has announced the appointment of Su Yin Teh as their Advisor for International Business Expansion. In her extensive career spanning over two decades, Su Yin Teh has worked with prominent organizations.
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The very definition of ‘Return on Investment’ is evolving rapidly: Mukesh Vij – Hashtag Orange

Digital ad agency Hashtag Orange at its core, champions the three Rs – Reward, Recognition, and Respect. These values it said not only inspire innovation but also foster a culture where trailblazing ideas and dedication are celebrated.
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Gaurang Menon joins Hashtag Orange as regional & creative head

Menon, who previously worked at BC Web Wise, will now be the creative head for the western region at the agency. Hashtag Orange, a digital native advertising agency, has announced the appointment of Gaurang Menon as its regional & creative head for the West region.
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This Data-Focussed & Tech-Obsessed Digital Marketing Agency Is Determined To Become A '100 Crore Digital Company'

Recently, we interacted with Mr. Mukesh Vij, Founder of Hashtag Orange. Incepted in 2018, the Gurugram-based agency, Hashtag Orange, is one of India’s leading digital marketing solutions providers.
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LPU Online showcases ‘career ka turning point’ with its latest campaign

The ‘career ka turning point’ campaign has kicked off videos that highlight the essence of today’scompetitive competitive world. Individuals often wait for the exclusive big break or or stroke of luck to elevate their careers.
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