When improving search rankings, webmasters stress content and backlinks, yet technical SEO counts are just as important. Perhaps lesser-known in this regard is the robots.txt file. This simple text file is of prime importance in telling search engines what they may crawl and what they may not. According to Ahrefs, misconfigured robots.txt files are present… Continue reading Robots.txt for SEO: Best Practices & Common Mistakes to Avoid
The rise of AI cybersecurity has been both a blessing and a challenge. While artificial intelligence has equipped businesses with sophisticated defence mechanisms, it has also empowered cybercriminals to launch more advanced attacks. Here at Hashtag Orange, we’re always a step ahead, offering tailored cybersecurity solutions that anticipate and neutralise these risks. Let’s explore how… Continue reading Cybersecurity Trends: How to Protect Against Emerging Threats
With technology advancing at breakneck speed, SEO strategies have shifted considerably. The inclusion of AI in SEO practice marks a crucial milestone. AI’s influence on SEO is irrefutable, and this evolution has altered how search engines decode queries and prioritize web pages. To help our clients stay ahead and excel in the AI-focused SEO landscape,… Continue reading The Role of AI in SEO: What to Expect and How to Stay Ahead
For most businesses, SEO is a long-term and cost-effective marketing strategy. However, when it comes to SEO optimisation, one overlooked yet crucial aspect is anchor text optimisation. While much focus goes on keywords, meta descriptions, and backlinks, anchor text often goes unnoticed. In this blog, we will delve into the world of anchor text… Continue reading The Role of Anchor Text Optimization in SEO
Developers can make several common SEO mistakes during the development of an e-commerce website. These mistakes can render a website non-search-engine-friendly and have a negative impact on search engine visibility and overall performance. Here are some common SEO mistakes that developers should avoid: Ignoring Mobile Optimization: With the increasing use of mobile devices, it’s essential… Continue reading Common SEO Blunders while Developing an E-Commerce Website
